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How Entrepreneurs Can Use Livestreaming to Build their Brand
It can help achieve several consumer-facing goals, including community building, influencer outreach, native advertising and social commerce
Victoria Herrera
Head (partnerships), Kumu, the Philippines
Victoria Herrera is a writer, brand and content strategist, and entrepreneur based in Asia. She is currently head of partnerships for Kumu, a social media app and tech start-up in the Philippines with a focus on livestream content.
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