Entrepreneur Asia Pacific caught up with Lim recently to chat about her young days as a businesswoman, what she learned from her personal journey as the head of a fast-growing startup, and why she does not consider herself a feminist.
As women have infiltrated the sphere of management, it has become clear that women offer a different perspective and a way of working with and managing people that can produce the same successful outcomes or better
It's not just about setting up shop with your wares and expecting people to buy them. It's about researching the styles people buy, the prices they're willing to pay
According to data from Pricewaterhouse Coopers and the International Franchise Association, female business owners account for roughly 25% of total franchise unit ownership today.