Bazaar Raises $70 Million In Series B Led By Dragoneer And Tiger Global

Funds will be utilized to expand into more cities across Pakistan, launch new marketplace categories, scale lending offerings and accelerate new product development

By Saptak Bardhan | Mar 15, 2022
Freepik

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Asia Pacific, an international franchise of Entrepreneur Media.

B2B e-commerce and fintech platform, Bazaar, on Tuesday announced to have raised $70 million in Series B funding round led by Dragoneer Investment Group and Tiger Global Management. Existing investors, including Indus Valley Capital, Defy Partners, Acrew Capital, Wavemaker Partners, B&Y Venture Partners and Zayn Capital also participated in the round. Funds will be utilized to expand into more cities across Pakistan, launch new marketplace categories, scale its lending offerings and accelerate new product development.

“We are humbled and excited to continue on the path to create a generation defining story for Pakistan. With significant backing of two of the largest venture growth funds in the world, we believe this will continue to change the narrative on the country and inspire countless more and bigger stories in near future.” said the co-founders, Hamza Jawaid and Saad Jangda.

Bazaar’s B2B e-commerce marketplace is servicing 21 towns and cities across Pakistan, covering 30 per cent of Pakistan’s population through more than a dozen functional fulfilment facilities. Bazaar is adding three to four new cities and towns to its last mile network every month, putting it on course to establish the country’s largest tech-enabled last mile footprint by the end of the year. Through this last mile network, Bazaar provides hundreds of top brands and manufacturers direct access to underserved merchants and geographies across retail categories powered by real time analytics and intel on brand performance significantly improving their distribution capability, said the company in a statement.

Bazaar Credit, the recently launched short-term working capital financing product, provides much-needed liquidity to its largely unbanked merchant base. Bazaar has provided thousands of digital loans, with 100 per cent repayment and significant uplift in merchant buying volumes. Bazaar’s proprietary credit model incorporates customer data from both its marketplace and merchant software products, giving it a differentiated ability to lend to this underserved segment.

“We believe that Pakistan is at an inflection point in its tech ecosystem development. Bazaar is tapping into the massive merchant opportunity and is leading the charge in the country. We are excited to back their incredible team and phenomenal growth in such a short span of time.” said John Curtius, partner, Tiger Global Management.

Founded in June 2020 by Hamza Jawaid and Saad Jangda, Bazaar aims to capitalize on these fundamentals by building an integrated platform of B2B offerings that can aggregate, digitize, and finance the country’s fragmented retail landscape. Bazaar provides procurement, fulfilment, operating software, digital lending, and supply chain products to merchants and suppliers in Pakistan. The investment, which comes just 6 months after its Series A, takes Bazaar’s total institutional funding to over $100 million.

B2B e-commerce and fintech platform, Bazaar, on Tuesday announced to have raised $70 million in Series B funding round led by Dragoneer Investment Group and Tiger Global Management. Existing investors, including Indus Valley Capital, Defy Partners, Acrew Capital, Wavemaker Partners, B&Y Venture Partners and Zayn Capital also participated in the round. Funds will be utilized to expand into more cities across Pakistan, launch new marketplace categories, scale its lending offerings and accelerate new product development.

“We are humbled and excited to continue on the path to create a generation defining story for Pakistan. With significant backing of two of the largest venture growth funds in the world, we believe this will continue to change the narrative on the country and inspire countless more and bigger stories in near future.” said the co-founders, Hamza Jawaid and Saad Jangda.

Bazaar’s B2B e-commerce marketplace is servicing 21 towns and cities across Pakistan, covering 30 per cent of Pakistan’s population through more than a dozen functional fulfilment facilities. Bazaar is adding three to four new cities and towns to its last mile network every month, putting it on course to establish the country’s largest tech-enabled last mile footprint by the end of the year. Through this last mile network, Bazaar provides hundreds of top brands and manufacturers direct access to underserved merchants and geographies across retail categories powered by real time analytics and intel on brand performance significantly improving their distribution capability, said the company in a statement.

Saptak Bardhan

Former Trainee Writer
Former Trainee Writer

Related Content

Business News

DBS Appoints Chief Credit Officer for North Asia

DBS has appointed Xu Qing as Managing Director and Senior Risk Executive for Hong Kong, and Chief Credit Officer for North Asia, according to a statement. The appointment is effective 1 February. In his new role, Xu will oversee credit and risk functions across Hong Kong, mainland China, and Taiwan, and will join the Hong […]
Business News

Hong Kong and Switzerland Hold Financial Dialogue in Bern

Hong Kong and Switzerland held the Eighth Hong Kong–Switzerland Financial Dialogue in Bern on 29 January, aimed at strengthening cooperation in financial services between the two markets. The dialogue was co-organised by the Hong Kong Monetary Authority (HKMA) and the State Secretariat for International Finance (SIF) under Switzerland’s Federal Department of Finance. It was chaired […]
Business News

Malaysia Airlines Takes Flight With Mumbai Indians as Global Airline Partner

Malaysia Airlines today announced a landmark partnership with the Mumbai Indians, India’s most successful and widely followed cricket franchise, as Associate Sponsor and Official Global Airline Partner. The collaboration marks a significant milestone in Malaysia Airlines’ sports-led brand and commercial growth strategy across priority global markets, while reaffirming India as one of the airline’s most […]
Business News

Citi Promotes Asia Corporate Banker to Global Role

Citi today announced a series of leadership appointments within its corporate banking business, reinforcing its global banking franchise and strengthening senior leadership across regions. Jason Rekate has been appointed Global Chair of Corporate Banking, and John Chirico has been named Global Chair of Investment Banking. Both will report to Viswas Raghavan, Citi’s Head of Banking […]
Business News

Advantest Selects Anaqua for Global IP Management

Advantest Corporation has selected Anaqua‘s AQX® platform to manage its global intellectual property operations, Anaqua said on Tuesday. The move comes as semiconductor companies adjust to faster development cycles driven by artificial intelligence, electrification, and next-generation devices. Advantest is seeking to standardize internal processes, streamline IP workflows across its global offices, and reduce operational complexity […]